Why choose the CountR In-store Analytics solution?

Three visitors walking through an antique furniture store, with green digital visitor counting overlays indicating each person. The image demonstrates COUNTR’s visitor counting technology in action, accurately tracking foot traffic in a retail environment to provide real-time data and insights.

Beyond footfall counting

Want more than footfall data?
With the latest COUNTR in-store analytics solutions, you get more than just footfall data. Our system tracks visitor routes, building hotspots, and uses facial recognition for demographic insights like age and gender. The dashboard calculates average dwell times and provides unique visitor numbers for tracking behavior while preserving privacy. Staff exclusion is managed without uniforms or badges, ensuring accurate analytics.

Why in-store analytics matters?

If you want to know how to optimize your operations, improve customer experiences, boost sales, and stay ahead of the competition, understanding and analyzing foot traffic through advanced in-store analytics is essential.

  • Measuring Marketing Effectiveness

    Discover which campaigns attract the most customers

  • Understanding Customer Behavior

    Gain insights into visitor movements and decisions

  • Sustainability and Cost Savings

    Optimize resources and reduce operational costs

  • Enhancing Customer Experience

    Create a smoother and more engaging shopping experience

  • Optimizing Staffing Levels

    Ensure efficient workforce allocation based on data

  • Data-Driven Decision Making

    Increase revenue by analyzing customer trends

  • Maximizing Sales Opportunities

    Make informed business decisions with real-time insights
A busy shopping mall with blurred shoppers moving through a wide corridor, alongside an image of neatly arranged clothing in a retail store. The image highlights COUNTR’s visitor counting technology for managing foot traffic, optimizing store layouts, and enhancing the overall shopping experience.

Pricing

Essential Analytics Icon

Essential Analytics

$40 / month
$480 / year i A minimum one-year subscription is required.
Read more on Terms of Service
  • Real-time Visitor Counting
  • Peak Hour & Traffic Analysis
  • Historical Data & Reports
  • Marketing Campaign Effectiveness
  • Age & Gender Recognition
  • Demographic Insights & Customer Profiling
  • Identifying Returning Visitors
  • Unique Visitor Count
  • Staff Exclusion
Go to pricing
Excl. VAT
Smart Analytics Icon

Smart Analytics

$55 / month
$660 / year i A minimum one-year subscription is required.
Read more on Terms of Service
  • Real-time Visitor Counting
  • Peak Hour & Traffic Analysis
  • Historical Data & Reports
  • Marketing Campaign Effectiveness
  • Age & Gender Recognition
  • Demographic Insights & Customer Profiling
  • Identifying Returning Visitors
  • Unique Visitor Count
  • Staff Exclusion
Go to pricing
Excl. VAT
Advanced Insights Icon

Advanced Insights

$70 / month
$840 / year i A minimum one-year subscription is required.
Read more on Terms of Service
  • Real-time Visitor Counting
  • Peak Hour & Traffic Analysis
  • Historical Data & Reports
  • Marketing Campaign Effectiveness
  • Age & Gender Recognition
  • Demographic Insights & Customer Profiling
  • Identifying Returning Visitors
  • Unique Visitor Count
  • Staff Exclusion
Go to pricing
Excl. VAT

RELIABLE AND ACCURATE EVEN IN LARGE CROWDS

98%
More than 98% accuracy
Achieving over 98% accuracy, COUNTR offers real-time people counting, instant reporting, and in-store analytics tailored to venue needs. Our reidentification technology tracks visitor trends while preserving privacy, distinguishing new and returning customers. Age and gender recognition enhance demographic insights, helping businesses refine marketing, optimize layouts, and improve customer engagement for better experiences and increased sales.

Reports

Visitor statistics are available for custom time periods, with daily email reports providing age and gender insights. A real-time dashboard tracks visitor numbers, while reidentification technology distinguishes new and returning visitors. Comparative analyses help assess trends, demographic shifts, and marketing effectiveness.

Security

Using traffic data, you can optimize security and staffing. Our system diverts congestion, suggests alternative routes, and tracks movement trends to detect anomalies. Age and gender analysis helps assess risks, while regulatory oversight ensures compliance with occupancy limits for a secure environment

Monitoring and measurement

Accurate visitor monitoring tracks entrances used, daily traffic, and demographics. Reidentification distinguishes new and returning visitors for better planning, while building utilization insights help identify maintenance needs and costs.

Level map display

The virtual floor plan displays visitor traffic, sensor locations, and customizable views. Demographic insights reveal which areas attract specific age groups and genders, aiding in layout optimization and engagement strategies.

Building annexes and parking lots

Measuring the performance of building annexes and monitoring the utilization of parking lots - when the number of parked cars in the parking lot reaches the specified level, an additional floor is opened.

Marketing strategy

Optimize marketing costs by analyzing campaigns monthly and annually. Age and gender insights assess effectiveness, refine engagement, and ensure promotions reach key audiences. Reidentification distinguishes new and returning visitors for precise targeting.

COUNTR’s advanced technology offers exclusive reidentification, in-store analytics, and real-time reporting, enabling smarter decisions and cost optimization with confidence.